Banksia ericifolia is a medium to large shrub, native to Australia; for some years this species has been divided into two varieties: B.e. var. ericifolia and B. e. var. macrantha, which has slightly larger inflorescences than the previous one. These are vigorous and rustic, fast-growing shrubs that reach 3-4 meters in height in a few years, in fact in Australia they are often used in hedges. The foliage is small, evergreen, greyish green in color, in the shape of small needles, covered with a thin down. From late spring to summer it produces innumerable large inflorescences, in the shape of erect panicles, up to 25-30 cm high, yellow or orange in color; the banksia inflorescences have a characteristic shape, similar to that of the callistemon flowers. Once the flowers wither on the plant, the fruits remain, of the species of hard pine cones, of true color, which contain the seeds. These large shrubs have a very decorative and exotic appearance, and despite this they are well suited to European gardens.
Banksia ericifolia plants should be planted in a sunny or partially shady place; they are not afraid of frost, even if intense, but it is advisable to position them in a place not too subject to winter winds. Withstand the high summer temperatures and the salty winds without problems, but not those that are too cold. They also have the ability to grow back after a fire.